Why You Shouldn’t Buy Instagram Followers? Thousands of followers on Instagram are a dream scenario for many companies. But the struggle to get there can be difficult and protracted, and for some, it will never succeed.
Therefore, for some companies, it may seem tempting to buy into more likes or followers on the medium so that they can get off to a good start and achieve greater visibility as well as more customers.
Many followers on Instagram often send a signal that the company or brand is worth following. This is also the reason why companies find it easier and faster to buy more followers. Unfortunately, these purchased followers have no positive impact on how your profile is perceived, and in the worst case, you may get your profile closed. Also, Read – What is the benefit of writing an article on LinkedIn?
Why You Shouldn’t Buy Instagram Followers?
In this article, we take a closer look at why it is a really bad idea to spend time and money buying yourself followers and what to do instead.
You can not get engagement from purchased followers
If you want to gain more engagement and more followers on your Instagram account, fake and bought followers are not the way forward. Most of the purchased followers are robots or inactive profiles, and these will thus not engage in your company’s postings. Since most companies are on Instagram to get more of their followers to see their brand and content and then convert them into paying customers, you will not get anything out of your purchased followers. These followers will not engage in your posts, either by liking or commenting. This simply means that you do not get any response to your content, which can lead to a possible purchase. The fewer people who engage in your content, the less likely you are to reach even more people through the “explore” feature. Also, Read – Selling on Instagram: How to Sell On Instagram
Purchased followers go beyond your credibility
If you choose to buy followers on your Instagram profile, it will quickly go beyond your credibility.
Many of the followers you can buy yourself into are either inactive profiles or fake profiles. If these make up a large part of your total number of followers, it will look suspicious and it will cause your real followers to not trust you and your brand. Furthermore, fake followers can quickly create unreliability when they choose to comment with indifferent or inappropriate comments on your posts. This will be quickly seen by your real followers, who will quickly discover that these profiles are fake. Also, Read – Why is Social Media Important for a Small Business?
You risk being spammed
When you choose to buy yourself into more followers, you risk exposing yourself and your real followers to spam. This is because some of the false followers’ purpose is solely to spam you and/or your followers. The purchased followers thus have an easy opportunity to spam you on Instagram or email if they have gained access to this through Instagram. If, and when, your real followers discover that they have been spammed with content because they follow your business, it will not be long before they probably choose not to follow you. In addition to losing real followers, you have also been exposed to a lot of spam as a result of the purchased followers. Also, Read – TOP 15 Instagram Marketing Tips
Instagram removes your purchased followers
Instagram has gradually existed for many years, and therefore the medium also has a large portion of knowledge and experience about fake and bought followers. They’ve seen it before. However, it also means that they make a big effort to look for fake followers and remove them from influencers or company profiles. They do this because they want users to have a good experience on the medium. The fake profiles do not exactly contribute to your users having a good experience if, for example, they are spammed by these fake profiles.
If Instagram discovers that you have bought yourself a lot of followers, you can count on you losing a lot of money because the fake followers are removed by Instagram. Therefore, there is no advantage in buying these because it is discovered.
Furthermore, you may risk your company profile being shut down or suspended by Instagram as a result of you buying your followers. This is something that goes against Instagram’s policies and is thus an extremely bad idea. Also, Read – 7 Rich Ways to Make Money From Instagram!
Purchased followers do not buy your products
As mentioned earlier, the purchased followers will not engage with your brand as these are not true followers. It also means that there is no chance that they will actually see the content you post or visit your website to buy your products. Therefore, it is pointless to start buying for followers as you have ended up spending a lot of money on nothing. And there is no need to waste your budget.
You should instead spend your budget on getting eg an agency to help you with your visibility on the medium, or spend money on advertising on Instagram. That way, you can more easily and better attract more potential customers who actually exist in reality. When you spend the energy and money on actually branding yourself through Instagram, you will also experience getting more visitors and paying customers. Also, Read – Instagram Ad Sizes and Features
Gain more followers with a clear conscience
It can be difficult to gain thousands of followers on Instagram, whether you are an influencer or a company. But no matter what, you should never start buying followers. This can lead to a lot of negative consequences, such as fewer real followers and lost credibility. But if you want more followers who are not just fake profiles, how do you do that?
It’s all about creating good and unique content on Instagram. When you publish content that is relevant to your target audience, you increase the likelihood that more people will follow you. Feel free to use different types of content, such as stories, reels, and regular postings. You should also use hashtags correctly so that you can increase your visibility.