9 steps to make and design your own personalized jewelry

Do you have a passion for jewelry design? Would you like to start your own business? The design of handmade jewelry is something that can be within the reach of any creative person who has an interest in the sector.

Here, we want to tell you how to make jewelry and how to introduce yourself to the sale of these to build your own business. Why create your own digital marketing agency?

What do I need to be able to make and design my own personalized jewelry?

If you are interested in the world of jewelry, a myth that usually appears is that you need to have large studios to start.

However, today, you can access a wide variety of online courses to identify the basic techniques for making these pieces. What is needed is creativity to create and a willingness to learn.

Second, while knowledge is important, it is a practice that makes the expert. Therefore, it is always essential to practice the various techniques that are acquired in order to solve difficulties and get your hands used to these methods.

In addition, going to professionals, master jewelers or people who master these techniques can be very enriching to resolve doubts and to be inspired to create your own business.

Finally, it is important to insist and dare to keep trying new styles and designs while the store is being launched and not give up on the first steps.

If you are thinking of starting in jewelry design and creating your own store, we leave you this complete guide to starting a jewelry business .

How to make personalized jewelry in 9 steps? Become a jewelry designer!

Do you want to know how to make handmade jewelry and start your own business? Here we are going to tell you the steps to follow so that you can get into jewelry design.

  1. Choose the type of jewelry to design
  2. Learn the basics
  3. Develop a workspace
  4. Obtain the necessary materials and tools
  5. Decide how you are going to create your jewelry
  6. To practice
  7. Create a store
  8. Promote the products
  9. Receive feedback from the community

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1. Choose the type of jewelry to design

When thinking about how to make jewelry and start selling it, the first step is to decide what type of jewelry you want to design.

Choosing the type of jewelry is what will allow subsequent efforts to be oriented in a clear direction and polish skills in relation to a particular type of piece.

In order to make this decision, we recommend that you spend some time researching the market and its opportunities and looking for inspiration, both in terms of types of jewelry and possible designs.

One of the questions you can ask yourself at this point is “do I want to sell fine jewelry or do I prefer fashion jewelry?” You can also choose intermediate alternatives to these two possibilities.

What is important to keep in mind is that each category you choose to work with has its own materials, its own processes, its own types of customers, and also its prices. How to optimize your summer activities

Fine jewelry

If you opt for fine jewelry, you should focus on the use of metals, precious and semi-precious stones. In addition, it is an item that is characterized by good goldsmith work and usually carries higher prices.

The clients of these jewels are usually occasional and their pieces are usually used for gifts, important events, and for weddings, among other possibilities.

Imitation jewelry

Secondly, in the case of choosing jewelry, it is important to follow the trends.

This can be a more accessible option for those who are taking their first steps in it with a limited budget, due to the fact that the metals and materials used are less expensive.

Also, selling prices are often lower and mass production is more common. Customers tend to seek out these pieces for everyday use, so it’s common to maintain a slightly higher flow of customers. 6 Best Lead Generation Hacks and Tools

Intermediate products

Finally, the category of intermediate products ranges from medium-range materials to jewelry that is classified as a piece of art. Crafts can also be included here. It is an area that is based on the originality of the designs.

Regarding the sale price, this is usually variable but stays in the middle range between the two previous options.

The audience can be made up of people looking for jewelry for special occasions those who are collectors or looking to give a gift or those who want pieces of everyday use.

Once you have identified the ideal category you want for your business, you must find a niche for your products, define your ideal customer, and decide if your products are for specific occasions. By going to a Shopify expert you can grow your business. 10 unique names for your jewelry store

2. Learn the basics

Whether going to professionals already developed in the sector or to courses, it is very important to learn the basic concepts of jewelry design.

Knowing about the most common materials, the necessary tools and the compatibility between parts will make it possible to choose the right path for subsequent work.

3. Develop a workspace

Thirdly, although it is true that jewelry could be made anywhere, it is always best, if you have the possibility, to set up a workspace separate from the activities of the rest of daily life.

In this way, it will be possible to have an organized space, with the necessary tools and prepared for the work to be carried out and the materials to be used.

In addition, it is a way to have storage space for the pieces.

Some of the keys that your space must meet in order to dedicate yourself to the manufacture of jewelry are:

  • Good maneuverability for workflow and assembly.
  • Safety conditions (such as ventilation and precautionary measures) for working with heating tools or chemicals.
  • Enough storage.
  • A work desk adapted to the type of task to be carried out.
  • Personal safety tools such as gloves or protective glasses depending on the type of jewelry.


4. Obtain the necessary materials and tools

The necessary materials will depend on the type of jewelry that you choose to make. For example, if you are going to work with precious stones, it will be necessary to find a supplier.

Regarding manual tools, although these will vary according to each case, the most common to start designing jewelry are:

  • Flat nose and round nose pliers
  • Measuring ruler
  • Pencil and paper
  • Wire cutters
  • Jewelers saw

Also, if you dedicate yourself to jewelry, you will need beads and wire. A tool that can be of great help in these cases is an account design board, which has a low cost.

Later, there are other tools that you can consider, such as software.

With 2D or 3D design software, you can design your parts for free or at a moderate cost. Some options are Illustrator, Photoshop, Inkscape, GIMP, and Affinity Designer, among others.

Then, you can also access other software that is specific to jewelry design and that tends to have a higher cost, such as Matrix, JewelCAD, and Rhinojewel. These are especially recommended for those who want to work on fine jewelry.

5. Decide how you are going to create your jewelry

Depending on the type of pieces you have decided to manufacture, you will find the most suitable ways to do so.

You will also have to see the complexity of your designs. In this sense, you can make your products by hand, at home, in a factory, or by going to a contractor.

Manual production

One of the most sought-after alternatives is manual production. This is usually personalized and is usually based on a smaller production, where the pieces are not exactly the same as each other.

It is a goldsmith production that requires more personal involvement. In some cases, you may need personalized training or certifications to achieve this.

Despite this, handmade jewelry has been gaining a new value over time. Therefore, if you choose not to manufacture by hand on your own, you can also go to creators who can develop the designs.


In the second instance, we find the assembly. This is more common in the world of fashion and jewelry because it only involves assembling existing elements, such as chains, beads, and wires, among other things.

For this alternative, it is possible to do it without the need for very technical and complex knowledge or equipment, only needing wire cutters, pliers, jewelry hammers, and glue.

Keep in mind that it is an easier type of production to scale because the parts can be purchased in bulk and can be assembled faster or ordered from assistants.


Lastly, outsourcing involves choosing someone else to make the designed jewelry. It is a method that is recommended for fashion jewelry and costume jewelry, especially when it is produced in large quantities, but not for fine jewelry.

In these cases, some choose manufacturing in the United States. However, costs are often higher, while certain slogans such as “made in the USA” are used.

However, shipping times are usually fast and it is easy to check the reputation of the suppliers.

On the other hand, manufacturing in other countries can be chosen, where it is possible to find more options of processes and materials and lower costs. Work standards are often less rigid, but there may be some communication issues.

6. Practice

As with any manual work, it is not just about knowing how to make jewelry, but about perfecting the technique of its manufacture.

Therefore, it is very important to practice until you get the expected results for marketing and to continue practicing over time to improve.

Today, if you are interested in continuing to train and improve, you can find many free courses and webinars from which to become an expert in jewelry making.

Among the best jewelry design schools that you can find today to take advantage of their courses, the following stand out: the London School of Jewelry, Craftsy (online classes), Howcast: How to make jewelry (video tutorials), Annie’s Craft Store (online classes), among other possibilities.

7. Create a store

When you already have jewelry to sell, it’s time to create your own store for it.

In Shopify you can create your store easily and quickly, reaching a wide audience and starting to generate income in no time.

8. Promote the products

With a part of your stock made and a store set up, it is important to start promoting your products. Social networks can be excellent channels for this, where you can take advantage of the use of images to market jewelry.

9. Receive feedback from the community

Social networks not only offer the opportunity to make yourself known as a business. In addition, they are an excellent channel to generate community.

In order to improve and continue to grow as a business in jewelry design, a good practice is to receive feedback from the community of followers to always pay attention to the needs of consumers and improve in the future.

You already have a guide to start with your online jewelry store. You dare!

Do you want to know more about how to make jewelry and start your own business?


Is photography important in the design and sale of jewelry?

The answer is yes. Certainly, being accessories that have aesthetic purposes, the followers need to see the jewels in order to be attracted to them. Within the different business possibilities, jewelry represents a sector that has more need to generate quality and attractive photographs.

Does a new jeweler need to establish a bond with others?

The world of jewelry is constantly nourished by innovations and different ways of working with materials. For this reason, establishing contact and bonding with other jewelers is very important in order to learn from them and be inspired by other ways of dealing with the sale of jewelry.

Is it necessary to make a career to make jewelry?

Nowadays, you can learn a lot about the design and manufacture of jewelry through references and also from short courses, whether online or face-to-face. It is important not to be intimidated by the idea that you need to study long careers to develop in the sector.

Is jewelry profitable?

To know if a business is profitable, it is necessary to compare the costs for production and the profits that can be obtained from it. In this sense, unlike fine jewelry, costume jewelry usually involves much lower costs, while it does not require great technical knowledge to develop. But, at the same time, the demand tends to be higher. Therefore, costume jewelry can be profitable

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