How to Start a Software Company and Make Money

The software industry is becoming more and more popular day by day, as the software world is gaining momentum and is one of the areas most needed by the industry.

Starting a software company and getting a job and starting to make money continue to be one of the dreams of almost every computer savvy entrepreneur. Generally, starting a software company and working to start a business takes a week if you have enough Investment.

Software companies provide services to meet the software needs of businesses or individual users. Some software companies, on the other hand, may give more weight to managing their own projects. Since the software is a very broad subject, it is of great benefit to make some decisions before starting the business.

How to Start a Software Company and Make Money

It is very easy to set up a software company anywhere in the world. If you are going to work alone, you do not even need an office, you can even show your own home address by Starting a private company. However, since your goal is probably to start a more professional company; You will need all the information in this step-by-step guide.


Software companies can work for many different services.

Although it is not possible to limit the topics that a software company can support; In general, the main services are:

  • Software development
  • Web design
  • Application Design
  • Application Development
  • SEO Services
  • Program Development
  • Digital Transformation

Each category is also divided into many different branches within itself. You can start a software company that can serve all categories, but keep in mind that you will need staff to provide professional service for each category.

Before printing the business card; Plan correctly whether you can provide the service or not.


Of course, the most necessary thing to Start a software company is to set up an office in the right location. Setting up an office is easy. If you have questions or problems with the process, we recommend that you review our guide called Opening an Office: Requirements, Cost and Expenses. It is especially important that you have information about expenses. The vast majority of entrepreneurs are unaware of expenses.


A successful software company has successful staff. This is infallible truth. You can never move your business to the point you want without having the right personnel.

Since the software is fed by imagination to a great extent; It is not possible to Start a complete nature of the work. Thus, you will need personnel with high imagination and software knowledge. HOWEVER! this is not an easy process. It is really difficult to find successful software experts in our country.

Successful names in the field already provide services to large companies. In this case, the main issue you should focus on should be FINDING PARTNERS instead of finding staff. One of the most effective ways to attract successful people to your business is to offer them partnerships. The main personnel of almost all successful software companies today are also partners in the company.

The platform that will help you the most in the process of searching for staff or partners will be LinkedIn. You can easily find the best software experts in our country through LinkedIn. Whether you offer a job or partnership…


Your office has been set up, and your partners and staff are ready at the company… It’s time to get a job and start growing the company. Unfortunately, this process is painful. As we mentioned in the first part of the guide, there is serious competition in the sector since many of the entrepreneurs who know a little about computers have started to Start software companies directly. It is difficult to start a business without references. In the software industry, reference is everything! Therefore, in the first process, you need to work to the extent of your cost and obtain a reference.

If you can’t get a job after Starting your company, although you have decided to work for the cost; We recommend that you start doing your own projects. You can produce new software or develop an existing program… You can also have a direct reference by producing automation software with your own brand.

After Starting the software company, you will probably also provide a Search Engine Optimization service. First, perform this service on your own business website. In addition, you must spend money on advertising and marketing. Starting a software company – if a serious office has not been Started – costs 30, 40 thousand liras. You must allocate at least 2-3 times of this amount for advertising and marketing.

As a software company, create a great website and Twitter, Facebook, Instagram, Linked and Youtube accounts. Then advertise by providing a conversion tracking system through the advertising services of Google Adwords and other social media platforms. Decide which platform to prioritize by reviewing successful conversions, and then increase the budget for that channel.


We strongly recommend that you follow Turkey’s largest software companies. Examining software companies is also important for learning what to compete with. Additionally, it can teach you what to focus on during the company’s founding period.


One of the most neglected issues by software companies today is local opportunities. For example, as a software company based in Eskişehir, you should not spend all your effort on creating internet ads to focus on getting business at the national level. At the same time, it is recommended to indicate that you can produce solutions for software needs by sending personnel directly to all existing businesses in Eskişehir.

Since all software services are provided online; It will be a great advantage to have a face-to-face meeting with the company directly. Opportunities at the local level, thanks to the provision of both trust and faster communication channels; may return to you as a business faster. Be sure to evaluate it.

8. Investment

In order to Start a software company professionally and to carry out the advertising and marketing activities with your team, you will need an Investment of approximately 200 thousand liras. It is also recommended that you have quick access to 30 per cent of this amount, in order to take into account the failure of your business to obtain a healthy business in the first period.

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